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Ann Summers Brief Overview

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Top Tips About Multi-level Marketing That Anyone Can Follow

Too many people rush into multi-level marketing because they think it is an easy way to make money, but that is definitely not the case at all. You need to get in with the right business, and finding it is the tricky part if you don’t know where to look. Below you will see many good tips to finding a good MLM business to join.

Don’t push loved ones with your sales pitch. While you love your job, they may not appreciate the harassment. Don’t let how excited you are get on the nerves of those around you. Pass on what you know without becoming obnoxious.

If you are looking to add people to your downline, you have to make sure to stay in touch with them once they get started. There are many people that put all of their energy into recruiting others then they abandon them once they sign up. You would make more money if you help them get on their feet.

Do not lead on your recruits with false hopes or impressions. If you do this, then will immediately quit when they learn that things don’t happen as fast as promised. Instead, offer them a real view of the future and their potential profits if they stick with your business for the long run.

Keep your own ethics in mind. Multi-level marketing is chock full of players with less than scrupulous methods. There are a ton of shady tactics out there that likely can get you into more trouble than they’re worth. Keep that in mind as you move forward with your marketing goals.

Learn the realities of MLM. You may have seen some marketers may sell products claiming that you can earn a lot of income quickly. Be careful of scams like this. Like other endeavours, you may not earn anything in MLM. However, hard work, a solid marketing strategy, and great marketing skills can help you see success.

Test your products thoroughly. The secret to multi-level marketing (like most marketing) is knowing your product better than anyone else. If you know your product backwards and forwards, then you can riff on it in conversation. You can find ways to position it as a solution to a large variety of problems. And that’ll really increase sales.

Remember that image is very important in multilevel marketing. You must maintain a professional, trustworthy appearance and image. You must also take care to associate with others who do the same. Additionally, you should make an effort to cultivate associations with people who are successful and influential in your community.

Be careful not to use a lot of multilevel marketing lingo when you are talking with potential recruits. This can be intimidating or off-putting. When you are enticing a new recruit, you will have more luck showing an interest than trying to convince. Get to know the person, develop a genuine interest in him or her and introduce the topic of your MLM opportunity lightly.

Make sure your email marketing efforts are targeted at individuals. Each person reading your mail wants to feel like you wrote the email specially for them. The solution is as simple as ensuring that you are writing using singular second person pronouns rather than plural. There are also simple programs to insert the recipient’s name in each email.

Do not barrage your friends and family with your multi-level marketing. It is natural to try to sell to the people you know but there is a fine line between informing and accosting. You can get people interested without coming across as a ranting lunatic. Remember that you want to gain customers, not lose friendships.

Try to maintain a monthly budget. This is essential to your multi-level marketing plan. You can make wiser marketing decisions when you know more about how much money you can invest. You can’t skip budgeting if you hope to earn profits. If you’re unwilling or cannot afford to invest money into the business, you may not succeed.

Try to maintain a monthly budget. This is essential to your multi-level marketing plan. You can make wiser marketing decisions when you know more about how much money you can invest. You can’t skip budgeting if you hope to earn profits. If you’re unwilling or cannot afford to invest money into the business, you may not succeed.

Success in multi-level marketing starts with applying quality tips. It’s always a great idea to keep the tips you read here nearby so you can use them at a later date. Fortune favors the bold, so do the work and you will succeed.

 

“It is not every day you get 70 elderly lady hikers piling into your lingerie and sex-toy shop, only for each one of them to buy a £2 pecker whistle in case of a rambling emergency. Such are the retail joys at Ann Summers, now out of the badlands of 1970s sex shop and on the respectable high street.

Fashion and passion is the motto of this retail pleasure company — that is passion for customer service, innovation, teamwork and the pursuit of outstanding commercial results as customers browse the racks of marabou-trimmed silk and lace fancies on display. Underwear is now big business, with a recent report showing that women spend more on their lingerie each year in Britain than anywhere else in Europe.

Ann Summers and its sister brand Knickerbox — aimed at the younger customer — is part of that, with 146 shops.

Unsurprisingly, staff have fun: 88% laugh a lot with colleagues (one of the 20 highest scores for this in all 100 best companies) and 85% say their team is fun to work with.

Susan Green, area visual merchandising manager, describes work as a giggle, and more than seven out of 10 staff are proud to work for the firm, with 78% feeling they can make a valuable contribution to its success.

Ann Summers started as a couple of Soho sex shops. By 1972 it had gone bust and was taken over by David and Ralph Gold. The use of party planners, introduced by David’s daughter, Jacqueline, now chief executive, transformed it. (The 7,500 self-employed planners are not included in our survey.)

Employees appreciate the firm’s family feel and benefits include childcare vouchers, a legal and stress helpline and a 30% staff discount on company products.

The latest retail profits are £8.9m. Only 101 staff are paid more than £25,000, with a manager earning between £16,100 and £30,000, and turnover is high at 78%, but Ann Summers has set up a retail training academy to encourage staff development.

A culture of reward flourishes, with champagne and thank-you notes the norm. Staff feel their efforts are recognised: 72% say their manager expresses appreciation of a job well done and two-thirds say managers care about how satisfied they are in their job.

Assistant manager Capella Andrean has run the Marble Arch store in London while her own manager is away. It has been a tiring experience. My area manager came in and I said how tired I was. The next thing, they came back in with a box of chocolates. I was just buzzing for two days afterwards.

What do Ann Summers Sell:

  • Swimwear
  • Lingerie
  • Range Of Clothing
  • Dressing Up costumes and much much more.
  • Ask the agent for the website link…

 

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